
about us

We work on customized projects varying in size, scope, and stage of development, from one-off surveys to multi-year program evaluations. We partner with other consultants to extend our capacity as needed.
A Good Question has been certified by the M/WBE program of New York City’s Department of Small Business Services.
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Lina Cherfas
Lina (she, her) founded A Good Question because she enjoys asking and seeking data-informed answers to complex questions alongside changemakers and their communities, co-creating a more equitable and just society. She draws on over 20 years of experience planning, implementing, and evaluating programs across fields, with a focus on public health and advocacy. Lina has provided evaluation and planning support to organizations, coalitions, and community groups across the U.S. and further afield. She holds a B.A. in Psychology and History from the University of Pennsylvania and an M.Sc. in Forced Migration from Oxford University. Lina lives in Brooklyn, New York. She is a member of the American Evaluation Association and Nonprofit.ist. When she is not at her desk, Lina enjoys cooking, pottery, and beach walks with her dog.